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diffusion_of_innovations [2015/08/26 05:15]
Charles Chen [創新擴散理論 | Diffusion of innovations]
diffusion_of_innovations [2016/10/22 20:11] (current)
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 * 傳播過程依賴人資本(human captial) * 傳播過程依賴人資本(human captial)
 * The innovation must be widely adopted in order to self-sustain. ​ * The innovation must be widely adopted in order to self-sustain. ​
-* adoption rate & critical mass 
 * 採用者的分類 * 採用者的分類
 ** 創新者(innovators) ** 創新者(innovators)
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 ** 晚期大眾(late majority) ** 晚期大眾(late majority)
 ** 落後者(laggards) ** 落後者(laggards)
 +* adoption rate & critical mass
  
 == Note  == Note