[19-03-27] 精進:訪談分析

精進:訪談分析

Observation tools

  • Hear un-tolds, See invisibles, read between lines
  • Context

Analysis Mind tools

  • Ladding
  • mean-end analysis
  • Concept map
  • 主軸編碼 (reference framework)
    • 非因果關係 (可解釋理論)
      • AEIOU
      • 5W1H
    • 因果關係 (可預測理論)
  • Model/pattern compare:
    • In instance
    • In case/person
    • Between case/person
    • Between frameworks/interpretation
  • Outcomes / design communication artifacts
    • Task analysis
    • Use cases
    • User stories
    • Concept map
  • 選擇性編碼
    • User stories / personas